British rockers Beady Eye are glad they refused to let bad weather at the Isle of Wight festival halt plans to shoot their new video because the torrential rain actually improved the shots.
The group, which was formed by Liam Gallagher following the dissolution of Oasis, planned to record their set at the British event last month (Jun11) and use the footage in the promo for new track The Beat Goes On, the third single from debut album Different Gear, Still Speeding.
The festival weekend was marred by rainstorms, but the band didn't let the weather derail the filming plans.
Guitarist Gem Archer tells Bbc 6 Music, "Isle of Wight was special for a lot of different reasons. We've always wanted to play it, even talked about it with Oasis. The Isle of Wight just conjures up for us The Who... The Doors... and all those classic bands, so when that came up and it was going to be a weekend with the Foos (Foo Fighters) and with Kasabian, we were just made up, something we were really looking forward to.
"We get there and it's 60 miles per hour wind with rain in it, travelling horizontal right in your barnet (hair).
"We planned on making a video or shooting some film and then if it worked with The Beat Goes On we were going to use it... it kind of added to it because when you look at it and you're looking out it really does looks British, people surviving at all costs."
The song is due for release on 18 July (11).