What's Couric Doing In A Marketing Film?

What's Couric Doing In A Marketing Film?

Tags: CBS - Katie Couric

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A video promotion directed at car dealers for a waiting-room package of CBS TV shows that removes any offensive content, including gloomy Wall Street news, mentions of competing dealers or competing car brands, and any graphic violence or sex has come under scrutiny from several websites because it also features Evening News anchor Katie Couric. Couric appears briefly at the beginning of the sales pitch for the "Automotive Broadcasting Network," mentioning the network in what apparently was part of an intro for a repurposed CBS News feature. Conde Nast's Portfolio magazine said on its website Wednesday that ABN never had permission to use the Couric clip and has now removed it.

19/03/2009


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