Donald Trump has fired his Apprentice sidekick CAROLYN KEPCHER after she became too enamoured with her fame from the show. Kepcher was relieved of her duties as general manager of Trump National Golf Club in Briarcliff, New York earlier this week (ends01SEP06). Sources tell American publication People that Trump had been unhappy with her performance for some time. The source says, "This has been brewing for over a year. He has tried to get her on the phone, and she was either off giving a speech or was hard to reach." The real estate mogul reportedly felt that Kepcher was promoting her own career more than his golf course. The source adds, "She was supposed to be managing the golf course. She was supposed to be selling memberships. That's her job to sell memberships, and she just wasn't doing it. "With the book, the speaking engagements and these endorsement deals, he's looking at that and thinking, 'She's supposed to be working for me. Yet, she is off creating her own empire.'" Trump's representative JIM DOWD's only comment on the firing was, "Mr Trump wishes her the best."