Eminem's Publisher Sues Apple
Eight Mile Style filed the copyright infringement suit against APPLE, VIACOM INC., its MTV subsidiary and the TBWA/CHIAT/DAY advertising agency last week (ends20FEB04).
The advert for Apple's iTUNES pay-per-download music software includes a 10-year-old child singing Eminem's 2003 hit Lose Yourself and has been airing on MTV and the Apple website since July 2003.
A lawsuit filed in the US DISTRICT COURT in Detroit, Washington, says, "Eminem has never nationally endorsed any commercial products and even if he were interested in endorsing a product, any endorsement deal would require a significant amount of money, possibly in excess of $10 million (GBP5.26 million)."29/02/2004 10:10