Are Nickelodeon Shows On Netflix Cannibalizing Its Own Ratings?
By Lew Irwin on 22 May 2012
Analysts are divided over just how much harm the decision to make Nickelodeon programming available to Netflix has harmed the ratings of the kids cable channel. The issue came up at a panel discussion at The Cable Show in Boston on Monday when UBS cable analyst John Hodulik observed that Nickelodeon's ratings fall since it began selling programs to Netflix could be the catalyst to encourage other cable networks to stop selling programs to the streaming service. But, as reported by MultichannelNews.com, Deutsche Bank media analyst Doug Mitchelson observed that Viacom chief Philippe Dauman has acknowledged that Netflix viewing only represents about 2 percent of Nickelodeon's total viewership, while ratings for the channel have fallen 30 percent. "Nickelodeon has issues well beyond cannibalization from online," Mitchelson said.
22/05/2012
Contactmusic
Suggested
Leisure Festival - Dreamland in Margate
On the same day that Glastonbury welcomed back Margate's adopted sons, The Libertines, Margate itself put on it's very own Leisure Festival as it...
Pretty Fierce talk to us about collaborating with Doja Cat, emetophobia, arena tours and staying "true to yourself" [EXCLUSIVE]
Sheffield's very own all girl group Pretty Fierce are still on a high after the recent release of their debut single - 'Ready For Me'.
Will Varley & Jack Valero - The Astor Theatre Deal Live Review
Three nights before the end of his current tour Will Varley returned to his home town of Deal to delight a sold out crowd in The Astor Theatre.
WYSE talks to us about her "form of synaesthesia", collaborating with Radiohead's Thom York and the prospect of touring with a band [EXCLUSIVE]
With only a few days to go before Portsmouth based songstress and producer WYSE releases her new single, 'Belladonna', we caught up with her to find...
Advertisement
Bay Bryan talks to us about being a "wee queer ginger", singing with Laura Marling and being inspired by Matilda [EXCLUSIVE]
Colorado raised, Glasgow educated and Manchester based Bay Bryan is nothing if not a multi-talented, multi-faceted artist performing as both...
Keelan X talks to us about staying true to "your creative vision", collaborating with Giorgio Moroder and being "a yoga nut" [EXCLUSIVE]
Former Marigolds band member Keelan Cunningham has rediscovered his love of music with his new solo project Keelan X.
![Luke De-Sciscio talks to us about having the courage to be yourself, forgiving that which is outside of one's control and following whims [EXCLUSIVE]](https://images.contactmusic.com/images/home/homepage/luke-de-sciscio-abof-a.jpg "Luke De-Sciscio talks to us about having the courage to be yourself, forgiving that which is outside of one's control and following whims [EXCLUSIVE]")
Luke De-Sciscio talks to us about having the courage to be yourself, forgiving that which is outside of one's control and following whims [EXCLUSIVE]
Wiltshire singer-songwriter Luke De Sciscio, formally known as Folk Boy, is set to release is latest album - 'The Banquet' via AntiFragile Music on...
Annie Elise talks to us about the challenges a female producer has to face and "going through a year of grief and sickness" [EXCLUSIVE]
Electronic music pioneer and producer Annie Elise says that the release of her first EP - 'Breathe In, Breathe Out' feels "both vulnerable and...
Advertisement
