The toy company boss who gave Barbie her name has died at the age of 95.
Elliot Handler, the co-founder of toy firm Mattel, was taken to hospital on Thursday night (21Jul11) and passed away hours later from heart failure, reports Tmz.com.
Handler's late wife Ruth created the Barbie doll in the 1950s and the business tycoon decided to name the famous blonde after their daughter Barbara.