Gabriella Wilde - Gabriella Wilde And Roo Panes Join Burberry
Gabriella Wilde and Roo Panes are the new faces of Burberry's autumn/winter 2012-13 campaign, and Christopher Bailey, Burberry's chief creative officer, is delighted to have attracted the ''incredibly talented'' pair to the British fashion house.
Gabriella Wilde and Roo Panes are the new faces of Burberry's autumn/winter 2012-13 campaign.
The British actress-and-model and the musician have replaced Cara Delevingne and Eddie Redmayne to front the range, and Christopher Bailey, Burberry's chief creative officer, is delighted to have attracted the ''incredibly talented'' pair for the promotion to help bring the collection ''to life''.
He said in a statement: ''We wanted to play with everything that's at the heart of the Burberry world - celebrating our brand and London through imagery, film, music, weather and our iconic outerwear, all in a very poetic and British way.
''Using London as the backdrop, we shot the series of cinematic, emotive black and white images and short films with the incredibly talented Gabriella Wilde and Roo Panes, who effortlessly bring the campaign and our collections to life across all of our platforms.''
Gabriella and Roo were photographed by Mario Testino as they posed against Greenwich's Royal Naval College among cinematic smoke and fog, and wet pavements.
The pair - whose full adverts are due to appear online on Friday (01.06.12) - are following in the footsteps of Emma Watson and George Craig after they previously fronted advertising campaigns for the British fashion house.