Hunger Will Be Feeding Lionsgate For Years
Analysts are predicting that The Hunger Games will provide a bountiful feast for years to come for Lions Gate Entertainment, which has had a hit-or-miss (mostly miss) record with movies in the past. The Los Angeles Times quoted JP Morgan analyst Monica Dicenso as predicting that the movie will produce at least a $310 million profit and generate a total box office of $1.5 billion. James Marsh of Piper Jaffray is predicting $400 million in profit for the first movie and 2 billion plus for the series. "The panacea in the movie business is to find franchises," Lionsgate Films' vice chairman Michael Burns told the Los Angeles Times . Previously the studio's biggest movie franchise was Tyler Perry's "Madea" films."The idea that we can create some predictability around the most unpredictable part of our business is fantastic," Burns added.