Joanna Lumley - Joanna Lumley Becomes New M&s Ambassador

0
0
Subscribe Joanna Lumley

Joanna Lumley has become the worldwide ambassador of Marks & Spencer's new shopping initiative.

The 'Absolutely Fabulous' actress has teamed up with the British high street store to launch Shwopping - a new scheme that will revolutionise clothes shopping and help consumers to live more sustainable lifestyles. She will also become the face Plan A, the eco and ethical programme which aims to make M&S the world's most sustainable major retailer.

All M&S clothing stores will now accept unwanted clothing of any brand, all year round. Then, through Oxfam, the clothes will be resold, reused or recycled and the money raised will go to help people living in poverty. Not a single item will go to landfill and the ultimate aim for M&S is to recycle as many clothes as it sells - 350 million a year.

M&S believes unwanted clothes should have a future: they should be put to good use, not just thrown out. It is therefore asking its customers to shwop - give an unwanted piece of clothing every time they buy a new one.

Joanna said: ''I'm really excited to be working with M&S and have long admired Plan A. Their latest initiative, Shwopping, is all about getting customers to recycle unwanted clothes every time they shop at M&S. It's a big, bold campaign and a first for the high street.

''We're asking people to open their hearts, their minds and their wardrobes. Remember we used to just throw away plastic bottles. Now we recycle them without even thinking about it. We need to do the same with clothing. Bring in something old; buy something new. Swap and shop. It's that simple.''


Contactmusic

Tags: Joanna Lumley - Absolutely Fabulous - Oxfam

0
0
Subscribe Joanna Lumley
Advertisement

More Joanna Lumley

The Wolf of Wall Street Movie Review

At age 71, Martin Scorsese proves with this riotous romp that he's one of the most energetic, audacious filmmakers working in America at the moment....

The Wolf Of Wall Street Trailer

It's a wild ride of drinking, drugs, debauchery and deception when the ambitious Jordan Belfort decides that he wants to be one of the rich...

Wolf Of Wall Street Trailer

Jordan Belfort started out his stockbroker business in a tiny office with a small group of people and had the intention of targeting only the...

The Wolf Of Wall Street Trailer

Jordan Belfort is a successful stockbroker, multi-millionaire and motivational speaker from New York who had enough money to throw anywhere he wanted. He was arrested...

Advertisement

Joanna Lumley Commits Herself To Ab Fab, But Warns Girls Of Following Her Example

With a shiny Lifetime Achievement Award proudly atop her mantlepiece, Joanna Lumley has decide to give back even more by delivering some rather fabulous (you...

Heed Joanna Lumley's Words, Girls

After playing a debauched character in Absolutely Fabulous, Joanna Lumley is keen to ensure young girls don't put themselves at risk by emulating some of...

Joanna Lumley Confirms Absolutely Fabulous Movie Is On The Way!

Joanna Lumley let us in on some frankly (absolutely) fabulous news today (Jan 25) when she revealed that the hit show Absolutely Fabulous is being...

Joanna Lumley Receives Special Recognition Award at the National Television Awards

Joanna Lumley, known mostly for her role as the hilariously loathsome narcissist Patsy in Absolutely Fabulous, alongside Jennifer Saunders, was celebrated with a Special Recognition...

Advertisement

Comments

Joanna Lumley Newsletter

Subscribe to this news alert service to receive news and reviews on Joanna Lumley

Unsubscribe | Unsubscribe All