Nbc's Olympic Games Coverage: The Most Watched Event, Ever

Subscribe to NBC alerts

NBC couldn't move for complaints over its coverage of the London Olympics this year, thankfully for the network, however, when it all came down it, they were top trumps by a considerable margin over their rivals in terms of those who tuned in. The UK's Guardian reports that the network attracted some 219.4 million viewers over the 17 days, with even more staggering online figures of some two billion page views and 159 million video streams. Nbc was showing all of the sports online for watching, but this didn't please many customers, who were unhappy at the broadcaster's decision not to show certain events live, instead waiting until primetime.

Even this news comes in the wake of fresh complaints that they cut parts of the closing ceremony out on Sunday night, with Muse and Kinks man Ray Davies not shown to American audiences. Disappointingly for them, JESSE J remained in the stream. Even worse, it interrupted the streaming to show a streaming of its new show 'Animal Practises' , which it claims some 12.8 American stayed tune to watch.

Nbc paid a mighty $1.18bn for US broadcast rights to the London Olympics, but executives said earlier this month they expected to break even because of the strong TV ratings. The network, which showed some 5,535 hours of sports and ceremonies across multiple broadcast and cable networks and online, said its primetime TV coverage averaged 31.1m viewers over the 17 nights of the Games. It all translates to the most watched event in U.S. history.


Tags: NBC - Muse - Ray Davies

Subscribe to NBC alerts

More Nbc

Former NBC News Anchor Tom Brokaw Says His Bone Cancer "Is in Remission"

Former longtime NBC news anchor Tom Brokaw delivered some very good news when he recently gave an update on his health. The 74-year-old journalist, who...

Minnie Driver Confirmed For 'Peter Pan Live'

Minnie Driver has announced that she’s signed up for ‘Peter Pan Live’. The 44 year old actress will be the narrator of the piece and...

NBC Pull The Plug On Comedies 'Bad Judge' and 'A to Z'

NBC are saying thanks but no thanks to two of their freshman comedies, ‘Bad Judge’ and ‘A to Z’. The cancellations are the network’s first...

Bad: NBC Cancels 'Emerald City', Worse: Production Hadn't Even Started

You've really got to feel sorry for the production team that probably thought they had decent jobs in the pipeline after NBC announced plans for...


Allegations of sexual harassment at Comic-Con

A group of young women from Philadelphia that founded a website titled ‘Geeks for CONsent’ has gathered nearly 2,600 signatures from attendees at Comic-Con this...

Matt Lauer's 'Today' Show Contract Extended By NBC

Matt Lauer's contract with NBC's Today show has been extended, laying rumours to rest surrounding his dismissal. The network received a number of complaints after...

Bode Miller Interview Was Rough, But Go Easy on Christin Cooper

The internet exploded into a ball of molten indignation on Sunday night (February 16, 2014) after NBC interviewer Christin Cooper pushed skier Bode Miller so...

Former NBC News Anchor Tom Brokaw Diagnosed With Bone Cancer

Former longtime NBC news anchor Tom Brokaw is unfortunately suffering from a form of bone marrow cancer.Last summer, the 74 year-old was diagnosed with multiple...



NBC Newsletter

Subscribe to this news alert service to receive news and reviews on NBC

Unsubscribe | Unsubscribe All