Rihanna - Rihanna hires high profile mentors for Styled to Rock US
Rihanna has hired Victoria's Secret's Erin Wasson and musician Pharrell Williams as mentors for her TV show 'Styled to Rock'.
Rihanna has hired Victoria's Secret's Erin Wasson for 'Styled to Rock'.
The model and designer and musician Pharrell Williams have been hired as mentors for the forthcoming US version of the show, where budding designers compete for the opportunity to dress Rihanna at a high profile event.
Salaam Coleman Smith, president of Style Media, which makes the show, said: ''As a leading model and mainstay in the fashion industry, Erin's unapologetic approach to fashion and free-spirited style will give the 'Styled to Rock' designers invaluable insight.
''With Rihanna as executive producer and Pharrell and Erin as mentors, our designers will gain incredible experience while also being challenged in new ways as they compete to earn the title of America's next trendsetting designer.''
Erin has plenty to draw on for the show, having launched her own jewellery line, Low Luv, in March 2010, as well as producing a ready-to-wear line in January 2011 with French label Zadig & Voltaire.
'Styled to Rock' is set to air in the US later this year. A UK version of the show aired in 2012, which saw contestants create designs for stars including Pixie Lott, Cheryl Cole and Katy Perry. The show saw Rihanna joined by mentors Nicola Roberts and Henry Holland and was won by Zainab Vandu-Chikolo.