Snoop Dogg is launching his own Executive Branch cigar range in the US.

The 'Drop it like it's Hot' star is planning to sell the cigars - which he claims are of a higher quality than most standard brands - for 50 cents each.

He told TMZ.com: "Be sure to get you some, they're the natural size, they just taste a little better, they got more class on them.

"I just want to step up the cigar game, its like the next level, if you really want to be an executive, you smoke the Executive Branch, you know what I'm saying."

The cigars will initially be released at the Coachella festival in April, which Snoop is headlining with Dr. Dre, and after that he's hoping for the brand to branch out.

He added to The Sun newspaper: "Throughout 2012 we plan on releasing new styles and flavours. I will be working with their team to make sure all products are up to Snoop Dogg standards."

As well as cigars, Snoop is also a huge fan of smoking marijuana and - despite facing DRUGS charges in court later today (20.01.12) - he hasn't cut back on his smoking, although he's not tried the new strain of cannabis named after Jay-Z's daughter Blue Ivy yet.

He said: "I aint never smoked no Blue Ivy, I'm on that Snoop Dogg master Kush, that's what I'm addicted to right now."