U.S. late night talk show host Conan O Brien is launching his own comedy record label.

The funnyman is turning record executive with his Team Coco company, which will give up-and-coming comedians a chance at stardom while also giving them full creative control.

The first release from the label will be from comedian Ian Edward and his 100 per cent Half A**ed album, which is set to hit shelves in June (14).